SCENE OF THE CAPITAL WITH FRESH VELTINS
Berlin is the German trendy city and sets standards for trends and gastronomic highlights. Another sensation is the Mercedes Platz: a place to stroll, enjoy and celebrate. Brauerei C. & A. VELTINS has secured the right to serve drinks in the well-known Mercedes-Benz Arena and the Verti-Music Hall as well as exclusive advertising rights on the venue.
With around 130 events and a good 1.4 million visitors per year, the Mercedes-Benz Arena is the second largest multifunctional arena in Germany. Together with the adjacent Music Hall, the second largest bar of the brewery from the Sauerland region is being built in Berlin. “For us, this commitment in the capital is a real beacon project,” reports Marketing Director Herbert Sollich. “This great place in Berlin will inspire and entertain people.”